Everyone knows how social networks are important in traffic generation strategy. But in practice the work of sharing content in all major social networks is a job that can consume valuable time for those who create and manage your own blog or website content .
Again WordPress developer takes advantage , because today there is a good variety of plugins that enable automatic sharing of articles and pages of your WordPress . For the skeptics in the use of automated tools for content, the answer is value for money as it is possible in some cases, such as Twitter , get much more range with the use of automatic sharing tools , for a much lower cost than have a professional to do the upgrade.
Let’s look at the plugins available :
Social Networks Auto Poster
The Social Networks NextScripts plugin Auto Poster is one of the best, if not the best plugin for auto share content to social networks. It allows you to configure the auto sharing with 18 social networks of existing many, among them the Facebook, Instapaper, Google+, LinkedIn, Pinterest, StumbleUpon, Tumblr, Twitter, YouTube and more. It supports sending to multiaccounting in the same social network, ie several Twitter accounts, multiple pages or profiles on Facebook. So you can program the car sharing in your business page and his profile, with different texts.
All this without the messages put through tools and applications that put the brand in your post.
Using Auto sharing to Facebook
In the case of auto-sharing to Facebook, the plugin allows you to set a default message for each profile or page and select the format of your post. Defining your message:
The Netword Auto Poster Social plugin allows you to ride a message model that will be sent to each new automatic posting. With the use of the codes below, you can customize the text that will be inserted into your simply posting. See what each code inserted in the message:
TITLE – Insert Title Page or Article
URL – Insert the URL of the page or Article
SURL – Insert the shortened URL page or Article
IMG – Insert the URL of the image highlighted page or Article
EXCERPT – Insert the summary page or article ( processed)
RAWEXCERPT – Insert the summary page or article ( as typed )
ANNOUNCE – Insert the contents of the page or article to the tag <! – More- > or X number of words defined in the plugin configuration
FULLTEXT – Insert all the content (text ) page or Article
RAW TEXT – Insert all the content (text ) of the page or article ( as typed )
TAGS – Insert the tags Article
CATS – Insert the Article Categories
HTAGS – Insert the tags as hashtags Article
HCATS – Insert the Article Categories like hashtags
AUTHORNAME – inserted Article Author name
SITENAME – Insert the site name .
The plugin allows you to select three types of post on Facebook, the image above shows that three types:
Text Post – Only text will be posted
Image Post – The plugin will use the featured image of the new item and place as a photo on your Facebook page, allowing you to organize photos on your timeline or on an album that will only be created for the application you created.
Text Post with “attached” link – will create a post with the link to your new article attached and loading as normal share a web page. In this option there are two ways to attach the link: Share the link to your blogpost … or … Attach your blogpost – Look choose the first because it allows you to deploy the share link to your post, remember the more share, the greater the scope of your post.
With all these options available you should evaluate what the majority of the format of your articles, not to create a model that gets confused in some posts. For example, a news blog usually generate items with text and images, but professionals who exhibit portfolio blog can contain only images.
Remember that images much call more attention than texts, which makes the idea of ??using the format Image post more interesting, but if your post present much difference in a matter of content, for example, switching between news articles, review products or other layouts, a short message with only the attached link, using the format Text Post with “attached” link can be interesting.
Another interesting option available in Networks Auto Poster Social is the ability to import the page posting the comments on Facebook for your WordPress website. To enable the option go to “Settings” tab, check the “Enable” Comments Import “and return to the configuration of the profile or page to activate the” Import Facebook Comments “and again authorize the application created to integrate the plugin and Facebook API.
Using Auto sharing to Twitter
Just like on Facebook, if you have questions to get the application configuration, follow the instructions of the plug at the top right side of the social network tab being configured.
For Tiwtter defining how will the message model is also the same, and in this case also allows the import of retwittes mentions for comments WordPress.
Despite the plugin out on my own self to share on Twitter new articles as we know Twitter has a number of messages that is renewed with a high frequency, and thus a single post will have a very short range on his followers.
Studies show that when you do the same posting on Twitter throughout the week, at different times, the reach of your tweet is three times higher. This is explained by the fact that users focus their access Twitter at specific times of day, and have a very large amount of information, if your tweet is not placed from time to time is much more difficult to achieve all his followers.
For this task I recommend using the plugin Tweet Old Post. See below which the optimal setting.
Configuring Plugin Tweet Old Post
The settings of the Tweet Old Post allow you to mount a very interesting strategy for your profile to run out date with their all articles and pages of your site , but remember that this tool should be used as a complement to its management of Twitter , only use self sharing tool is run a great risk of losing followers .
The first option allows you to choose which part of the content will be displayed in the Tweet , the title , the body , or both, if you did a good optimization work in your title, the right will only use it to attract visitors.
The plugin also allows you to insert additional content , or at the beginning or at the beginning of the tweet , you can enter a specific hashtag or a message that identifies that this is an automatic post.
The next option you select whether to enter or not the page link, then there is the option to enter a custom link. After that there is the option of shortening the link on the page , select the shortener service preferred URL , I indicate the bit.ly , to allow monitoring of the links .
The image above shows the most important part of the plugin configuration. The first option, where you can use the tags or categories of your WordPress as hashtags in the post, prefer the tags , as these are usually shorter than the categories. And yet limit the number of characters for hashtags .
The next configuration is what determines the quality of the content that will be automatically posted to your Twiiter profile. The first option refers to the minimum interval between automatic posts. The more active is your Twiiter, smaller may be that range, but if you do not update your profile at least once a day, then do not use the plugin to make up for this failure.
The minimum age of a post to be placed in the draw, in my opinion should be a day only, whereas the first day of post you’ve made the disclosure of this publication, either automatically or not.
The age limit is a case that varies according to the age of your posts and updating your market.
The number of Tweets should be only one. I can not see a case in which it would be useful to put two consecutive posts.
Then the Post Type option is used to select the content source, will be only pages, only posts, or both. There is a configuration tab of the plugin itself that lets you select which posts or pages should be excluded from the draw of posting for that reason I think it is valid to use the setting to use both content pages as posts. The plugin also allows you to delete an entire category of this rotation.